CNN Business reports:
Sales of reusable face masks, which had started to cool down earlier in the summer, have reversed course as the Delta variant spreads across the United States.
Weekly mask sales in dollars had been declining in June and into July, according to Adobe Analytics’ Digital Economy Index, which tracks sales data directly from a majority of the top 100 US web retailers.
They’ve been rising since the week beginning July 21. According to the latest data, mask sales for the week beginning Aug. 4 were up 40% over the prior week. “The mask buying behavior that we saw last year into the pandemic is back,” said Vivek Pandya, lead analyst with Adobe Digital Insights.
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Sales of reusable face masks cooled down earlier this year but are rising again as the Delta variant spreads across the United States https://t.co/YdbKdmbFmq
— CNN Business (@CNNBusiness) August 13, 2021