What took them so long? Gay and lesbian couples are featured prominently in Tylenol’s new #HowWeFamily campaign, which aims to change the face of the American family. A same sex prom couple and two gay dads with a baby are among those featured in the campaign’s first TV ad. A voiceover declares, “Family isn’t defined by who you love, but …
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New Tylenol Ad Stars Gay Couples
Ad Age reports: Johnson & Johnson’s Tylenol today breaks a new #HowWeFamily campaign that celebrates the diversity of modern families — depicting gay, lesbian, immigrant and biracial families in a 30-second spot from J. Walter Thompson, New York. The work builds on Tylenol’s modern take on the Norman Rockwell family last December — which kicked off its “What Matters Most” …
Read More »Janet Porter: Boycott Tylenol For Including A Family With Two Moms In Their Ad
Tylenol is made by a subsidiary of Johnson & Johnson, so Porter should probably also boycott their other OTC healthcare products: Sudafed, Pepcid, Motrin, Immodium, Mylanta, Benadryl, and Zyrtec. Better get that flu shot, huh?
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