Tag Archives: advertising

Bloomberg Campaign Spending Nearing Half Billion

Reuters reports: Democratic presidential candidate Michael Bloomberg’s campaign spent $409 million through January, with most of the money funding a TV advertising blitz, according to campaign disclosures filed on Thursday. The spending, reported in a disclosure filed with the Federal Election Commission, showed outlays at historic levels for the early stages of the nomination contest to take on Republican President …

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Chipotle Settles Class Action False Ad Suit For $6.5M

Courthouse News reports: Under a settlement approved by a federal judge, Chipotle will pay consumers $6.5 million to settle claims that it ran a misleading ad campaign pledging to serve only non-GMO food. Through ads using phrases such as “G-M-Over It,” the fast food chain touted itself as the first in the United States to use only ingredients derived from …

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Sanders Raises $1.3M Off Anti-Sanders Attack Ad

The New York Times reports: A Democratic super PAC wanted to undermine Senator Bernie Sanders’s presidential candidacy just days before the Iowa caucuses. It may have handed him a gift instead. Mr. Sanders’s campaign said on Wednesday that it had raised more than $1.3 million since it began fund-raising the day before off a negative ad produced by the super …

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Bloomberg Does Weird Big Gay Ice Cream Promo

The Washington Examiner reports: Michael Bloomberg’s 2020 campaign released a 10-second ad in which the former New York City mayor declared, “Big Gay Ice Cream is the best!” “Where’s my ice cream? Ah, thank you,” Bloomberg said in the ad, which was shared on Twitter Tuesday night. After a staffer handed him a carton of ice cream, the 2020 Democrat …

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Drag Queens To Appear In Super Bowl Ad For First Time

NBC News reports: First, it was an unexpected appearance at President Donald Trump’s impeachment hearings, and now it’s a barrier-breaking debut during one of the year’s most watched sporting events. Drag queens, for the first time, will appear in a Super Bowl advertisement. “RuPaul’s Drag Race” alumni Kim Chi and Miz Cracker will make history in a commercial for hummus …

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New Warren Ad: Trump Fears Me The Most [VIDEO]

Mediaite reports: The presidential campaign of Senator Elizabeth Warren (D-MA) released a new ad today, which aims to bill the senator from Massachusetts as the Democratic candidate President Donald Trump “fears” the most to take on in November. The new ad comes a week after Democratic presidential front runner Joe Biden released a campaign ad that boasted the question to …

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Bloomberg’s Big Spending Hikes Ad Rates For Others

Politico reports: Michael Bloomberg’s big-spending, shock-and-awe TV ad campaign has made politicking more expensive for everyone from his 2020 rivals to Senate, House and state legislative candidates around the country. Eight weeks into his presidential campaign, Bloomberg has already spent more money on advertising — $248 million — than most candidates could spend in years. That amount has squeezed TV …

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Twitter Sorry For Ads Targeting Homophobes, Nazis

The BBC reports: Twitter has apologised for allowing adverts to be micro-targeted at certain users such as neo-Nazis, homophobes and other hate groups. The BBC discovered the issue and that prompted the tech firm to act. Our investigation found it possible to target users who had shown an interest in keywords including “transphobic”, “white supremacists” and “anti-gay”. Twitter allows ads …

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Trump Campaign Planning $10M Super Bowl Ad Buy

ABC News reports: President Trump’s reelection campaign will spend $10 million on a television ad during the Super Bowl next month as the president ramps up his push for a second term. The campaign bought 60 seconds of commercial time during the Feb. 2 blockbuster event for an ad or ads that are expected to be aired earlier in the …

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Facebook Removes Some Misleading PrEP Ads

The Washington Post reports: Facebook has quietly started removing some misleading ads about HIV prevention medication, responding to a deluge of activists, health experts and government regulators who said the tech giant had created the conditions for a public-health crisis. The ads at issue — purchased by pages affiliated with personal-injury lawyers and seen millions of times — linked drugs …

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Spotify Drops Political Ads: We Can’t Review Them

Ad Age reports: Spotify is suspending the sale of political advertising on its platform, the company told Ad Age Friday. Spotify said in a statement that it will pause political advertising in early 2020 across its ad-supported tier—which boasts nearly 130 million users. “At this point in time, we do not yet have the necessary level of robustness in our …

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Gabbard Campaign Has Unique Focus On Billboards

NBC News reports: For presidential candidates, maintaining a steady presence in the critical early voting states can be challenging. But voters in Iowa, New Hampshire and South Carolina see Rep. Tulsi Gabbard all the time — in the form of billboards and lawn signs. Gabbard has spent $678,790 on billboards alone in the first three quarters of this year. No …

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REPORT: Bloomberg Has Already Spent $120M On Ads

Reuters reports: Former NYC Mayor Michael Bloomberg has reportedly spent about $120 million in digital and television ads since joining the presidential race last month. The billionaire candidate is targeting large Super Tuesday states such as California and Texas, spending more than $13 million in each of those states. Bloomberg has already outspent all of his competitors. Billionaire Tom Steyer …

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Facebook Bans Ads That Mislead About 2020 Census

The Washington Post reports: Facebook will remove posts, photos and other content that mislead people about the U.S. census starting next year, aiming to prevent malicious actors from interfering in a critical, once-in-a-decade process that determines political representation, the social media company announced Thursday. The new policies come as civil rights leaders urge Facebook to act more aggressively against content …

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Bloomberg Makes “Massive” Ad Buy In 100+ Markets

Politico reports: In the latest sign Michael Bloomberg is prepared spend freely on a prospective presidential bid, the billionaire has begun booking a huge quantity of TV ad time in media markets across the country — including the one that’s home to President Donald Trump’s winter White House, Mar-a-Lago. “This buy is MASSIVE,” Ben Taber, an analyst for the television …

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South Dakota Welcomes Meth Campaign Ridicule

The Hill reports: South Dakota Gov. Kristi Noem (R) is defending the state’s launch of an anti-drug campaign with the slogan “Meth, we’re on it.” The tagline drew a mix of criticism and ridicule across Twitter on Monday, but Noem cited the backlash as proof that efforts to raise awareness around South Dakota’s methamphetamine crisis was, in fact, working. “Meth …

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Bloomberg To Spend $100 Million On Anti-Trump Ads

The Associated Press reports: New York billionaire Michael Bloomberg, who is deciding whether to launch a Democratic presidential bid, is pouring $100 million into an online advertising campaign attacking President Donald Trump. The campaign, which targets voters in four general election battleground states — Arizona, Michigan, Pennsylvania and Wisconsin — begins running on Friday, according to Bloomberg spokesman Jason Schechter. …

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Bernie To Spend $30 Million On TV Ads In Early States

The New York Times reports: Bernie Sanders’s campaign plans to spend more than $30 million on TV advertising alone in the first four presidential nominating states and California, according to several people familiar with the strategy, a financial show of force that also suggests he needs to reach outside the traditional sphere of Democratic primary voters and caucusgoers for support. …

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False Political Posts Viewed 150M Times On FB In 2019

Politico reports: False news reports that attack U.S. politicians have been viewed more than 150 million times on Facebook since the beginning of 2019, according to an analysis published Wednesday that points to a growing threat of deception swamping next year’s elections. The analysis, from the activist group Avaaz, highlights how misinformation — often targeting political figures like House Speaker …

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Trump Runs “No Mr. Nice Guy” Ad During World Series

CBS News reports: The seventh and deciding game of the World Series got a dose of presidential politics on Wednesday night, as President Donald Trump’s re-election campaign unveiled a new ad, rattling off accomplishments of the President, and blasting Democrats for focusing on investigations and impeachment in Congress. The choice to run the ad during the World Series came three …

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