Tag Archives: advertising

Airbnb For “Transkindness”

Clip recap: Airbnb believes that every person in the world should feel like they can belong anywhere. That feeling is possible because of the kindness in our community–hosts who were once strangers, guests who became friends, the goodness we see in man, woman, and transkind. Go see. Stay in their homes, hear their stories, understand their lives. Then share your …

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Pam Geller Sues DC Metro

Via the right wing Daily Caller: Activist and blogger Pamela Geller is suing the Washington Metropolitan Area Transit Authority after the agency refused to run her ads with a drawing of the prophet Muhammad on public transportation in the District of Columbia. On May 20, Geller submitted her ad to WMATA to be placed on buses and in train stations …

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AdWeek Slams Catholic Vote Clip: Galling And Meant To Marginalize LGBT People

In the comments of the post below this one, JMG reader Sam points us to this takedown of Catholic Vote by AdWeek: About halfway through this two-and-a-half-minute film from conservative nonprofit the Catholic Vote, its treacly, overlystylized message becomes clear. These Catholics are nervous about revealing their stance on same-sex marriage because they’re (spoiler alert!) against it. That stance is …

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This Is An Ad For Something

Ad Week scratches their head: Poo-Pourri’s marketing team would like you to know its odor-trapping spray isn’t just for poo. You can use it to save water, too, by not flushing your pee. To make its case, the company is out with an ad featuring a foul-mouthed octogenarian who spouts a steaming stream of double entendres about urinating. It’s trying …

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Esurance Backs “Equal Dreams”

Via Ad Week: #EqualDreams” is the company’s way of saying that, no matter what the United States Supreme Court decides, Esurance will cover everyone who can afford it. From the press release, in case you didn’t get the point: “In every state where Esurance can give couples a married rate, it extends that married rate to either married gay couples, …

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INDIA: Fashion Ad Stars Lesbian Couple

Ad Week reports: An Indian clothing company is out with an ad that news reports are billing as the socially conservative country’s first to feature a lesbian couple. Anouk and Ogilvy & Mather Bangalore created the spot, in which the couple get ready to meet—and, the ad suggests, come out to—the parents of one of the women. Three and a …

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One Million Moms Vs Tylenol

What took them so long? Gay and lesbian couples are featured prominently in Tylenol’s new #HowWeFamily campaign, which aims to change the face of the American family. A same sex prom couple and two gay dads with a baby are among those featured in the campaign’s first TV ad. A voiceover declares, “Family isn’t defined by who you love, but …

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Google Animates Ian McKellen, Conchita Wurst, & Sam Smith In Android Pride Ad

Via Ad Week: Google-owned Android is featuring prominent gay celebrities to promote the mobile operating system’s support of LGBT Pride Month and especially its upcoming centerpiece weekend. The minute-long #AndProud video from Adam&eveDDB shows more than 15 celebrities—including, of course, stars from Google’s YouTube like Tyler Oakley and Hannah Hart—as characters inspired by Android’s small green mascot. The ad is …

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SOUTH CAROLINA: Newspaper Apologizes For Gun Ad Next To Shooting Story

The Hill reports: Charleston’s Post and Courier apologized Thursday for publishing an ad for a local gun range next to a front-page story about a mass shooting in the city. “The front-page sticky note that was attached to some home delivery newspapers on the same day as this tragedy is a deeply regrettable coincidence,” the newspaper said in a statement, …

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One Million Moms Vs Chobani Yogurt

You knew this was coming. Chobani should be ashamed of their latest commercial for attempting to normalize sin by featuring two women naked in bed together. The newest commercial for Chobani yogurt has two nude women in bed while one lovingly strokes the other’s foot. This commercial not only promotes same sex relationships by including two lesbians, but also same …

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Happy Father’s Day, Mom

Via Ad Age: “Dadvertising” has become massively popular with marketers in recent years as they try to tap the pride of dads getting more involved in childrearing and tug at the heartstrings of moms who like seeing touching moments of dads with kids. But in a decided zag amid all the dad-back-patting zigs, Angel Soft and its new agency, Interpublic …

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This Is An Ad For Something

After a minute or so of all these buff dancing boys, you might not notice that this is an ad for one of Eliad Cohen’s circuit parties. And an ad for Stoli and for the photo-sharing app Viber. The track is new from Sarit Hadad, who competed for Israel at Eurovision 2002.

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Chobani Yogurt Ad Stars Lesbian Couple

The wingnuts are really gonna hate this one. After all, this lesbian couple (GASP) is in bed together. Gawker hates the ad for (mostly) culinary reasons: Bad yogurt company Chobani, whose product is to “Greek yogurt” what fermented urine is to champagne, has stooped to an outrageous, sexy new low in trying to distract the public from the taste of …

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Gay Dads Feature In Dove Father’s Day Ad

Via press release: This morning, Dove Men+Care launched their “First Fatherhood Moments” Father’s Day campaign and video, which spotlights real dads’ emotional entry into fatherhood (including those from the LGBT community). Becoming a dad is a transformative experience – we found that 82% of men globally believe that having a child changes the way they think about what it means …

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COSTA RICA: Spanish-Language Father’s Day Cookie Ad Features Gay Couple

Via the Tico Times: A recent ruling by a judge in Goicoechea to recognize the first same-sex common-law marriage in Costa Rica’s history was just in time for a Father’s Day commercial that prominently shows a gay couple. The commercial, “Families in all their forms,” focuses on a father and his son opening a bag of Pozuelo-brand “Familia” cookies. As …

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New Tylenol Ad Stars Gay Couples

Ad Age reports: Johnson & Johnson’s Tylenol today breaks a new #HowWeFamily campaign that celebrates the diversity of modern families — depicting gay, lesbian, immigrant and biracial families in a 30-second spot from J. Walter Thompson, New York. The work builds on Tylenol’s modern take on the Norman Rockwell family last December — which kicked off its “What Matters Most” …

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Franklin Graham: About My New Gay Bank

“It is true that a local BB&T branch in the Miami area hosted a fundraiser for a program called Legacy Couples, which recognizes same-sex couples who have been in committed relationships for 10 years or more, but the bank did not promote this program through a national advertising campaign (or we would still be looking for another bank). I think …

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Franklin Graham: Boycott Everything Gay

“Have you ever asked yourself–how can we fight the tide of moral decay that is being crammed down our throats by big business, the media, and the gay & lesbian community? Every day it is something else! Tiffany’s started advertising wedding rings for gay couples. Wells Fargo bank is using a same-sex couple in their advertising. And there are more. …

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Gay Couple Stars In New Pinterest Ad

(Tipped by JMG reader Trent)

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Ted Cruz: The Grassroots Wave Has Begun

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