Tag Archives: advertising

 CNN reports: A leading Democratic super PAC launched its first digital ad campaign of the 2020 election cycle Tuesday after pledging to spend $100 million on early efforts in key battleground states. The group, Priorities USA, announced a six-figure digital ad buy airing in four key battleground states that are targeted in the early spending initiative: Florida, Michigan, Pennsylvania and …

Via press release: The ACLU, along with our client Communications Workers of America, and other civil rights groups, announced a historic settlement agreement with Facebook that will result in major changes to Facebook’s advertising platform. Advertisers will no longer be able to exclude users from learning about opportunities for housing, employment, or credit based on gender, age, or other protected …

From the Hollywood Reporter: Fox News host Jeanine Pirro’s Saturday night show has already lost at least three corporate advertisers after she said on her March 9 broadcast that Muslim congresswoman Ilhan Omar is “Sharia-compliant” because she wears a traditional hijab head covering. Letgo, an online marketplace for selling used items that advertised on Saturday’s episode of Justice w/ Judge …

The BBC reports: YouTube says it will switch off comments on almost all videos featuring under-18s, in an attempt to “better protect children and families.” Several brands stopped advertising on YouTube after discovering that pedophiles were leaving predatory comments on videos of children. YouTube had originally disabled comments on videos that were attracting predatory and obscene comments. But it will …

Monsters And Critics reports: A new Cottonelle commercial has debuted for 2019 — but there’s more than one version. The two TV spots are almost identical, but while one features a gay couple, a second features lovers who are straight. The premise of both appears to be that if you’re going to meet your partner’s parents, you probably want a …

Politico reports: Sen. Bernie Sanders’ nascent presidential campaign made a major staffing shuffle on Tuesday, with three of his top ad gurus from his 2016 campaign announcing they would not stay on for his 2020 run. Tad Devine, Julian Mulvey and Mark Longabaugh in a joint statement cited a differing “creative vision” from the senator for their split. The eponymous …

Buzzfeed News reports: YouTube on Friday said it would prevent channels that promote anti-vax content from running advertising, saying explicitly that such videos fall under its policy prohibiting the monetization of videos with “dangerous and harmful” content. The move comes after advertisers on YouTube pulled their ads from these videos, following inquiries from BuzzFeed News. “We have strict policies that …

The New York Times reports: Nestlé, Epic Games and other major brands said on Wednesday that they had stopped buying advertisements on YouTube after their ads appeared on children’s videos where pedophiles had infiltrated the comment sections. The companies acted after a YouTube user posted a video this week to point out this behavior. For the most part, the videos …

Reuters reports: When Chloe Kritharas Devienne was asked to photograph 28 couples kissing and cuddling in Greece while holding a bar of Lacta chocolate, she did not expect to be attacked by trolls. The Valentine’s Day adverts for the popular chocolate brand were the first to feature same-sex and interracial couples in Greece, a conservative country where the Orthodox Church …

TechCrunch reports: Starting February 28th, Facebook’s “Why am I seeing this?” button in the drop-down menu of feed posts will reveal more than the brand that paid for the ad, some biographical details they targeted and if they’d uploaded your contact info. Facebook will start to show when your contact info was uploaded, if it was by the brand or …

The Independent reports: This year marks 100 years since British Airways started flying. To celebrate its centenary, the airline has just released its 100th anniversary campaign advert, with best of British talent front and centre. The advert, called #BA100, is designed to be a “love letter to Britain”. Famous faces onboard the special #BA100 flight include actors Gary Oldman, Olivia …

NBC News reports: Food and Drug Administration Commissioner Dr. Scott Gottlieb made his most direct threat yet against e-cigarette companies Friday, saying they face an “existential threat” if they don’t stop marketing to youth. Gottlieb said he was horrified at the recent rapid rise in teen vaping. He called out the most popular product — Juul— by name and said …

Business Insider reports: Gillette is calling on men to step it up. A new ad, called “We Believe” and lasting a minute and a half, encourages men to to change their behavior. It directly invokes the #MeToo movement in order to directly confront America’s culture of “toxic masculinity.” “Gillette believes in the best in men; that by holding each other …

The BBC reports: The UK’s advertising watchdog has said it will ban “gender stereotypes that are likely to cause harm, or serious or widespread offence”. The Committees of Advertising Practice (CAP) said harmful stereotypes in adverts “contribute to how people see themselves and their role in society”, and can hold some people back. The ban will cover men struggling with …

CNN reports: London Mayor Sadiq Khan said Friday that junk food advertising will be banned on the city’s entire public transportation network from February, as part of a plan to tackle childhood obesity. Restrictions will come into force February 25 and will cover all advertising for foods and non-alcoholic drinks high in fat, salt and sugar. This will include products …

The BBC reports: One of Australia’s leading wedding magazines is shutting down after it refused to feature same-sex couples. Luke and Carla Burrell, founders of White Magazine, said advertisers had abandoned them in droves. The Christian couple said they made the choice because they had “no desire to create a social, political or legal war.” Australia legalised gay marriage in …

The Boston Globe reports: If the word Masshole is good enough for the dictionary, it’s surely good enough for a political ad. But this still appears to be a first. A local group is using the colloquialism in an attempt to persuade Massachusetts residents to vote yes on Question 3, the referendum on the state’s transgender anti-discrimination law. “We’re Massholes, …

The Omaha World-Herald reports: Nebraska’s new tourism marketing campaign concedes that the state is a bit boring, yet it hopes to lure travelers by highlighting that you can escape noisy cities and create your own fun. “Nebraska Nice” is out. “Honestly, it’s not for everyone” is the new tagline in ads. The new ad pitch, which leans on self-deprecating humor, …

Reuters reports: Puma is launching a campaign to mark the 50th anniversary of U.S. sprinter Tommie Smith’s black-gloved salute at the 1968 Olympics, shortly after rival Nike scored a hit with an ad featuring a modern-day activist for racial equality. Nike saw a jump in sales after its advertisement with American footballer Colin Kaepernick, who began kneeling during the U.S. …

Politico reports: Everytown for Gun Safety, the group founded by former New York City Mayor Michael Bloomberg, is rolling out a $5 million digital ad campaign targeting 15 House races, as the group continues heavy investment in the midterm elections. The digital ads, part of the group’s “Not One More” campaign, feature news footage of the aftermath of mass shootings …