Advertising

Facebook Rolls Out Tool To Block Data Gathering

The Associated Press reports: Soon, you could get fewer familiar ads following you around the internet — or at least on Facebook. Facebook is launching a long-promised tool that lets you limit what the social network can gather about you on outside websites and apps. The company said Tuesday that it is adding a section where you can see the …

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NEW YORK: Cuomo Signs Ban On Floating Billboards

The New York Post reports: Floating digital billboards are headed to Davy Jones’ locker. A bill signed into law by Gov. Andrew Cuomo on Tuesday restricts vessels with the eyesores from operating in New York’s waters. Billboards on boats using “flashing, intermittent or moving lights” will be prohibited from operating, anchoring or mooring in the navigable waters of the state, …

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Biden Stresses Electability In First Big Ad Buy [VIDEO]

The Hill reports: Joe Biden’s presidential campaign announced its first major ad buy on Tuesday, targeting several cities in Iowa with a message touting the Democrat’s strength against President Trump. In a 60-second piece targeting media markets in Des Moines, Cedar Rapids, Quad Cities and Sioux City, the former vice president’s campaign describes the 2020 election as more urgent than …

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StarKist Stands By Ads On Tucker Carlson’s Show

From the Hollywood Reporter: One major brand that advertised on Wednesday night’s show, the meal kit service HelloFresh, said the spot “was placed through a remnant inventory advertising purchase.” A spokesperson told The Hollywood Reporter that “this remainder buy is now complete and the ad is no longer running.” Nestlé, which has advertised the Proactiv skin care product on Carlson’s …

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Pro-LGBT Coke Ads Anger Hungary’s Ruling Party

Reuters reports: Advertisements by Coca-Cola around a music festival in Hungary that promote gay acceptance have prompted a boycott call from a senior member of the conservative ruling party. The posters, in tandem with the week-long “Love Revolution” event starting on Wednesday in Budapest, show gay people and couples smiling with slogans like “zero sugar, zero prejudice”. On Sunday, Fidesz’s …

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Trump’s “Socialists” Attack Ad Blankets CNN [VIDEO]

Fortune reports: Donald Trump won’t be on stage for the two nights of the Democratic presidential debate in Detroit, but he’s not missing the opportunity to take shots at the candidates. The president’s re-election campaign is airing a 30-second attack ad that opens with 10 Democrats, including Joe Biden, Bernie Sanders and Kamala Harris, raising their hands when asked if …

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Bud Light Offers Free Beer To Aliens That “Make It Out Of Area 51” After Facebook Group Vows To Storm Base

The Hill reports: Bud Light is offering to give free beer to any aliens that make it out of Area 51 in Nevada, as an satirical online campaign to “storm” the site has attracted the attention of millions. The beer maker made the announcement in a series of tweets about the military base, which conspiracy theorists have long believed to …

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Nike Issues Stirring Ad In Praise Of US World Cup Win

Business Insider reports: Nike put out a brand new commercial celebrating the accomplishments of the United States Women’s National Team both on and off the field. The United States Women’s National Team won their second straight World Cup on Sunday, dominating Netherlands 2-0 in the final. Second after securing the trophy, Nike released an inspiring new commercial celebrating the team’s …

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Trump Uses Paid Stock Models In Endorsement Ads

The Associated Press reports: A series of Facebook video ads for President Donald Trump’s re-election campaign shows what appears to be a young woman strolling on a beach in Florida, a Hispanic man on a city street in Texas and a bearded hipster in a coffee shop in Washington, D.C., all making glowing, voice-over endorsements of the president. “I could …

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Extremists Hijack Adidas Social Media Campaign

The Hill reports: Adidas faced widespread backlash after it inadvertently tweeted racist, anti-Semitic and other offensive phrases as part of its social media campaign. The sportswear giant ran its #DareToCreate campaign Monday that aimed to promote its new Arsenal shirt. If a user shared a tweet advertising the brand using the hashtag, an image of the Arsenal shirt was personalized …

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Nabisco Enrages Wingnuts With Pro-Trans Pride Tweet

Predictable furor from the far-right Federalist: Oreo cookies, a division of international foods giant Nabisco, announced yesterday a “special” LGBT edition that includes lectures about how to use transgender pronouns. “We’re proud to celebrate inclusivity for all gender identities and expressions,” the company wrote in its Facebook post announcing the change. “In partnership with NCTE, we’re giving away special edition …

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German Burger King Ad Celebrates Same-Sex Marriage With Diamonds Made Of Whoppers And An F-Bomb

Ad Age reports: Fresh off its impressive showing at the Cannes Lions festival, Burger King has debuted its latest out-of-the-box move: diamonds made out of Whoppers. To celebrate Pride month, the brand has debuted the “Whopper Diamond,” jewels crafted from the ashes of its signature offering. The diamonds adorn a pair of bespoke wedding rings for a homosexual couple, Dima …

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Love Calls Back: PFLAG Ad Draws Tears At Tony Awards

The MediaPost reports: Last year for LGBTQ Pride Month, Verizon produced a tearful one-minute video that showed several young people calling their parents to inform them for the first time that they’re gay. The YouTube video also showed up on the MTV Music Awards. All those phone calls “end happily, if occasionally tearfully,” as MediaPost reported. But these kinds of …

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Anheuser-Busch Loses “Corn Syrup” Court Battle

Courthouse News reports: A Wisconsin judge has ordered Anheuser-Busch to stop suggesting in advertising that MillerCoors’ light beers contain corn syrup, wading into a fight between two beer giants that are losing market share to smaller, independent brewers. Corn syrup is used by some brewers during fermentation. During that process, corn syrup is broken down and consumed by yeast so …

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Trans Man Shaves For First Time In New Gillette Ad

CNN reports: A man’s first shave is a milestone no matter who you are. But for transgender man Samson Bonkeabantu Brown, it was memorable for several reasons. Brown shared the experience with a man identified as his father in an advertisement for Gillette, the maker of razors and shaving supplies. The video, which Gillette shared on its Facebook page, shows …

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Google Gave Free Ads To Catholic Anti-Abortion Group

The Guardian reports: Google has given tens of thousands of dollars in free advertising to an anti-abortion group that runs ads suggesting it provides abortion services at its medical clinics, but actually seeks to deter “abortion-minded women” from terminating their pregnancies. The Obria Group, which runs a network of clinics funded by Catholic organizations, received a $120,000 Google advertising grant …

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New Rules Require Prices In Television Drug Ads

Axios reports: The Trump administration finalized a rule Wednesday that will require pharmaceutical companies to post the list prices of their drugs in TV commercials. The drug industry may sue to block the rule, and many people are skeptical that publishing prices in ads would help patients or successfully shame drugmakers into lowering their prices. But the rule is another …

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PA Mass Transit Tests Video Ads Before Fare Purchase

Pennsylvania’s SETPA mass transit system has begun a pilot program in which commuters must watch a video ad before loading their fare card at train station kiosks. Philadelphia Magazine weighs in: On the one hand, SEPTA’s facing a potentially catastrophic risk to its budget, on account of the Pennsylvania Turnpike, one of its biggest funders, being billions of dollars in …

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Gay Dads Star In New Baby Formula Ad [VIDEO]

JMG readers and gay parents Michael and Tony are the stars of a new commercial for baby formula brand Enfamil, which was launched in the 1950s and is currently owned by the global conglomerate Reckitt Benckiser. The clip is part of the brand’s “most important person” campaign. The most important person in the world probably isn’t who you’re thinking of. …

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Languages Company Babbel Apologizes After Their Ad Appears On Tucker Carlson’s “Repugnant” Fox Show

The Hill reports: Language learning platform Babbel apologized Tuesday for its ad being aired during Fox News’ “Tucker Carlson Tonight,” which the company called “repugnant.” Fox News did not immediately respond to a request for comment on Babbel claiming to blacklist Tucker Carlson’s show. Several companies pulled their ads from Carlson’s series in the last year. When the anchor in …

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