Joe.My.God. LGBT News
Posted to the Family Research Council’s website:
It’s been a while since Americans could actually sit back and enjoy June. Now, instead of bumping into rainbows in every aisle and choking on the colored logos of every conceivable brand, there’s some freedom from the suffocating fumes of Pride Month. In these last two years, the march to pull companies back to neutral has outperformed everyone’s expectations. But in this process of rolling back decades of corporate wokeism, one thing is clear: this isn’t over. No matter how much success conservatives have, not everyone will go quietly. When it comes to LGBT activism, some businesses are playing for keeps.
The corporate darling of this year’s celebration, The Trevor Group, isn’t just another rah-rah LGBT crusader. Billed as a youth suicide prevention organization, one look under the hood shows that this group is anything but uncontroversial. And yet, sponsors are lining up to finance the group — to the tune of millions of dollars. The heavy-hitters, who are giving upwards of six-figure donations, are mostly familiar names: Macy’s, Petco, Abercrombie & Fitch, Pure Vida, Guess Watches, Kohl’s, Lululemon, MAC Cosmetics, and a collection of lesser-known brands.
A lot of these businesses will ring a bell, simply because they’ve been stubbornly clinging to their LGBT alliances through months of nationwide backlash (along with headstrong lefties at Levi’s, Converse, and Nike). Interestingly, the brands that are listed as year-round Trevor Project partners also happen to rank the highest on the Human Rights Campaign’s (HRC) Corporate Equality Index. With a few exceptions, almost every company that submitted their information to HRC earned a perfect score — meaning they’re completely on board with transgender insurance coverage and benefits, gender-neutral restrooms and dress codes, and preferred pronoun usage.
Read the full article. There’s even more hate.
The Washington Stand’s Suzanne Bowdey digs into the sordid world of firms helping trans kids and hiding it from their parents: https://t.co/Au0rCEi7i3
— Mark Tapscott (@mtapscott) June 6, 2025