CNN reports:
The White House, through an outside event production company called Harbinger, is soliciting corporate sponsors for this year’s Easter Egg Roll, which is prompting major concerns from ethics experts and shock from former White House officials from both parties. The sponsorship offers range from $75,000 to $200,000, with the promise of logo and branding opportunities, according to a nine-page document sent to potential sponsors.
Among the offerings for prospective sponsors: “Naming rights for key areas or elements,” “Sponsor logos featured on event signage,” “Custom-branded baskets, snacks/beverages, or souvenirs,” “Mentions in official and social media posts,” “Acknowledgment in printed or digital event programs,” and “Inclusion in press releases and media interviews.” Sponsors can also gain access to an “invite-only brunch hosted inside the White House by FLOTUS.”
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Nothing matters anymore, volume 2342.
The White House, through an outside event production company, is soliciting corporate sponsors for this year’s annual Easter Egg Roll, prompting major concerns from ethics experts and shock from former White House officials from both parties: cnn.it/41OSwVD
— CNN (@cnn.com) March 23, 2025 at 8:29 AM