McDonald’s Caves To Anti-LGBTQ/Diversity Campaign

The Associated Press reports:

Four years after launching a push for more diversity in its ranks, McDonald’s is ending some of its diversity practices, citing a U.S. Supreme Court decision that outlawed affirmative action in college admissions.

McDonald’s said Monday it will retire specific goals for achieving diversity at senior leadership levels. It also intends to end a program that encourages its suppliers to develop diversity training and to increase the number of minority group members represented within their own leadership ranks.

Robby Starbuck, a conservative political commentator who has threatened consumer boycotts of prominent consumer brands that don’t retreat from their diversity programs, said Monday on X that he recently told McDonald’s he would be doing a story on its “woke policies.”

Read the full article. Other companies to cave to Starbuck’s campaign include Lowe’s, Ford, Walmart, Harley-Davidson, John Deere, Tractor Supply, Molson Coors, and the maker of Jack Daniels. So far the only major corporation to outright rebuff Starbuck is Costco.

McDonald’s is the latest company to roll back diversity goals https://t.co/kcRgEQthms

— The Associated Press (@AP) January 6, 2025