Joe.My.God. LGBT News
Axios reports:
X on Tuesday filed a federal antitrust lawsuit against an advertising industry coalition and its members—including CVS Health, Mars, Orsted and Unilever—alleging the group abused its influence over marketers and ad agencies to discriminate unfairly against X, prompting an ad boycott.
GARM was created by members of the World Federation of Advertisers (WFA) in 2019 to set standards around brand safety for digital advertisers. Members include major tech companies, advertisers, agencies, ad tech firms and advertising coalitions.
Last month, conservatives on Capitol Hill held a hearing to address complaints from conservative media firms, mainly the Daily Wire, that GARM was colluding with ad-buying giant GroupM to discourage clients from buying ads on their sites because of conservative politics.
Read the full article.
SCOOP: X filed a federal antitrust lawsuit against an advertising industry coalition and its members alleging the group abused its influence over marketers and ad agencies to discriminate unfairly against X, prompting an ad boycott. https://t.co/xZhaX9GEn6
— Axios (@axios) August 6, 2024
Dear Media:
When you note that X's lawsuit was filed in the "Northern District of Texas," please add that it was filed not in Dallas, or Fort Worth, but in the Wichita Falls Division—where it had a *100%* chance of being assigned to Judge Reed O'Connor:https://t.co/LaAxE6l9Ji https://t.co/k39qhP6zgA
— Steve Vladeck (@steve_vladeck) August 6, 2024