Amazon To Charge Monthly Subscription To Use Alexa

May 22, 2024 Business, Technology

Amazon is upgrading its decade-old Alexa voice assistant with generative artificial intelligence and plans to charge a monthly subscription fee to offset the cost of the technology, according to people with knowledge of Amazon’s plans.

The Seattle-based tech and retail giant will launch a more conversational version of Alexa later this year, potentially positioning it to better compete with new generative AI-powered chatbots from companies including Google and OpenAI.

Amazon’s subscription for Alexa will not be included in the $139-per-year Prime offering, and Amazon has not yet nailed down the price point, one source said.

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Amazon is planning to unveil a souped-up version of its decade-old voice assistant this year and will charge a monthly fee. https://t.co/WyzE868YhF

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