Amazon Gives Up On “Just Walk Out” Shopping Tech

April 4, 2024 Business, Technology

Ars Technica reports:

Amazon is giving up on the cashier-less “Just Walk Out” technology at its Amazon Fresh grocery stores. The Information reports that new stores will be built without computer-vision-powered surveillance technology, and “the majority” of existing stores will have the tech removed.

In the early days, Amazon’s ambitions included selling Just Walk Out to other brick-and-mortar stores. The problem was that the technology never really worked.

Amazon wanted to track what customers took with them purely via AI-powered video surveillance; the system just took a phone scan at the door, and shoppers would be billed later via their Amazon accounts.

Read the full article. The technology was memorably mocked by SNL two years ago as a “trap” for black shoppers. See the clip below.



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