Lawsuit Claims Dating Apps Turn Users Into “Addicts”

The Associated Press reports:

Stuck in a dating app loop with no date in sight? A lawsuit against Match Group claims that is by design. Tinder, Hinge and other Match dating apps are filled with addictive features that encourage “compulsive” use, the proposed class-action lawsuit claims.

The lawsuit filed in federal court in the Northern District of California on Wednesday — Valentine’s Day — says Match intentionally designs its dating platforms with game-like features that “lock users into a perpetual pay-to-play loop” prioritizing profit over promises to help users find relationships.

This, the suit claims, turns users into “addicts” who purchase ever-more-expensive subscriptions to access special features that promise romance and matches.

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