Time Magazine’s 2023 Person Of The Year: Taylor Swift

TIME Magazine reports:

Taylor Swift’s accomplishments as an artist—culturally, critically, and commercially—are so legion that to recount them seems almost beside the point. As a pop star, she sits in rarefied company, alongside Elvis Presley, Michael Jackson, and Madonna; as a songwriter, she has been compared to Bob Dylan, Paul McCartney, and Joni Mitchell. As a businesswoman, she has built an empire worth, by some estimates, over $1 billion.

It’s hard to see history when you’re in the middle of it, harder still to distinguish Swift’s impact on the culture from her celebrity, which emits so much light it can be blinding. But something unusual is happening with Swift, without a contemporary precedent.

She deploys the most efficient medium of the day—the pop song—to tell her story. Yet over time, she has harnessed the power of the media, both traditional and new, to create something wholly unique—a narrative world, in which her music is just one piece in an interactive, shape-shifting story.

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As reported here multiple times, the cult has raged that Taylor Swift is responsible for millions of young women registering to vote. Hate groups are regularly enraged by her ardent support for LGBTQ rights, which she expresses both in her recordings and in concerts. Christians have screamed that she literally summons demons in her shows. Taylor Swift’s style of pop music may not speak to all of us here, but her politics definitely do.