Bloomberg: DeSantis Campaign Is Mired In “Gloom”

Bloomberg News reports:

Several aides believe the Republican candidate’s bid lacks a coherent strategy and message, according to people familiar with the campaign. The operation is disorganized, with different teams pursuing their own agendas, and little communication between groups, said the people familiar, who requested anonymity to discuss the campaign’s inner workings.

Even posting an official message on X, the platform formerly called Twitter, is rife with bureaucracy, according to people briefed on the communications strategy. The governor and his wife, Casey DeSantis, must personally approve many of the messages — a process that can take two days and can slow their ability to respond to campaign developments, they said.

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