Musk To NPR: Start Tweeting Or I’ll Give Handle Away

NPR reports:

Elon Musk has threatened to reassign NPR’s Twitter account to “another company.” In a series of emails sent to this reporter, Musk said he would transfer the network’s main account on Twitter, under the @NPR handle, to another organization or person.

The idea shocked even longtime observers of Musk’s spur-of-the-moment and erratic leadership style. Handing over established accounts to third parties poses a serious risk of impersonation and could imperil a company’s reputation, said social media experts.

In an unprompted Tuesday email, Musk wrote: “So is NPR going to start posting on Twitter again, or should we reassign @NPR to another company?” Under Twitter’s terms of service, an account’s inactivity is based on logging in, not tweeting. Those rules state that an account must be logged into at least every 30 days, and that “prolonged inactivity” can result in it being permanently removed.

Read the full article.

Elon Musk Threatens to Give ‘@NPR’ to Another User Unless the News Organization Starts Tweeting Againhttps://t.co/czCORjHsel

— Mediaite (@Mediaite) May 3, 2023