How Far-Right “Influencers” Will Shape GOP Primary

A grim yet fascinating analysis from Semafor:

It’s becoming clear that the voices that shape conservative conversation are increasingly outside what DeSantis calls “legacy media.” It’s an environment where an account named “CatTurd2” has the ear of the world’s richest man, and posts by Libs of TikTok about drag shows and transgender issues help drive real-world legislation.

The most-cited influencer, by far: Jack Posobiec [photo], who progressives mostly associate with the 2016 Pizzagate conspiracy theory, and Republicans identify as a powerful, narrative-shaping voice. He has more than 2 million followers on Twitter, nearly six times as many as National Review, and more than 1 million on Truth Social.

Alex Bruesewitz has more than 307,000 followers on Twitter, more than 30,000 on Trump’s Truth Social network, and a full-time hobby of promoting the ex-president and dunking on supporters of Florida Gov. Ron DeSantis. Most strategists cited Steve Bannon’s ability to drive stories, and to identify Trump’s enemies.

Read the full article. There’s much more.