Variety reports:
Twitter says it will charge businesses and organizations $1,000 per month (in the U.S.), including nonprofits and governments, to retain their verified status. In addition, the company will levy a $50 monthly charge for each affiliate subaccount (i.e., employees, brands or divisions).
But apparently not all organizations will have to pay Musk for the privilege. Twitter will waive the $1,000 monthly fee for its 500 largest advertising clients and for the 10,000 most-followed brands, companies and organizations that have been previously verified.
Read the full article.
Twitter Will Exempt 10,000 Most-Followed Companies and Organizations From $1,000 Monthly Verified-Status Charge: Report https://t.co/ekuJqCj0L0
— Variety (@Variety) March 31, 2023
this screams desperation. he knows no one is going to sign up, and the exemptions will ensure you still see a lot of check marks around the website so the scale of the failure isn’t so obvious. it could also make plans to block all paying users a bit more difficult. https://t.co/psB8aehePA
— Paris Marx (@parismarx) March 31, 2023
Elon: time to end the blue-check aristocracy!
Worlds largest corporations: nah bro
Elon: very well then https://t.co/gVDY6ZNPSH— Don Moynihan (@donmoyn) March 31, 2023
so big companies will get their tweets boosted for free while smaller companies have to pay. only a billionaire would see this as an equitable “public town square.” https://t.co/K6z4vxCJFp
— shauna (@goldengateblond) March 31, 2023
If the less successful companies don’t pay Twitter ONE THOUSAND DOLLARS EVERY MONTH for a service Twitter USED to provide FOR FREE, they can’t protect themselves from impersonation.
The companies that CAN afford it don’t have to.
That’s not a business decision. That’s a threat. https://t.co/vxOnNUwBnG
— William Bibbiani (@WilliamBibbiani) March 31, 2023