Twitter on Wednesday updated its advertising policies to allow cannabis ads to run on its service in states where cannabis is legal, in accordance with federal guidelines. The policy represents the biggest step forward that any major tech company has made toward allowing cannabis advertising where it’s legal in the U.S.
Twitter will only accept cannabis advertisers that are licensed by the appropriate authorities and that the company has pre-authorized. Advertisers can only target geographical areas in the U.S. in which they are licensed to promote cannabis products or services online.
Advertisers can’t target Twitter users under the age of 21 and they are responsible for complying with all applicable laws and regulations around cannabis marketing.
Read the full article.
🚨🚨🚨 @Twitter to allow cannabis advertising
Story on @axios: https://t.co/Zhfxfmfunh
— Sara Fischer (@sarafischer) February 15, 2023
#FPTech2: With more and more #US states #LegalisingMarijuana and its recreational use, #Twitter becomes the first social media platform that will allow #cannabis companies to advertise on their platform.https://t.co/As9KRBYHA4
— Tech2 (@tech2eets) February 16, 2023
🚨#BREAKING: Twitter has become the first social media platform to allow cannabis ADS in the United States pic.twitter.com/IbfmyLKi1C
— R A W S A L E R T S (@rawsalerts) February 15, 2023