Musk: Twitter Will Shadow-Ban “Negative” Tweets

November 18, 2022 Business, Social Media

Elon Musk on Friday announced Twitter would deemphasize “hate” or “negative” tweets and that it’s reinstated some accounts that had been suspended both before and after Musk acquired the company.

Musk originally said he wouldn’t make any new content moderation decisions until a new “content moderation council” with “diverse views” convenes. To date, Musk has not publicly disclosed if that council has been formed, any of its members or if it has met.

Musk said no decision has yet been made on reinstating former President Trump’s account. The new policy seems to codify “shadow banning” at Twitter, or the process whereby certain tweets are made intentionally difficult to find.

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Elon Musk: Twitter to deemphasize “negative” tweets https://t.co/pYal8mvXKW

— Herb Scribner (@HerbScribner) November 18, 2022