Deadline Hollywood reports:
A promotion for House of the Dragon during last night’s New York Yankees-Cleveland Guardians playoff baseball game on TBS is continuing to draw online eyerolls the day after the stunt.
Fox pioneered the notion of wedging network pom-pom moments into its fall baseball coverage. But what mostly soured a vocal assortment of viewers and media watchers was the way the plug was executed.
Bob Costas, who was handling play-by-play duties, introduced the 40-second bit with a setup that was deadpan but resonated to some as earnest, especially among Yankee fans living in a city that has been the epicenter of a number of actual emergencies.
Read the full article.
Bob Costas: “Now, you know, big sellout crowd here, but we weren’t 100% sure this game was gonna be played tonight. And for more, it’s shocking. Here’s Lauren Shehadi…”
*’House of the Dragon’ promo with CGI dragon flying over Yankee Stadium* pic.twitter.com/EilVXyanuV
— Awful Announcing (@awfulannouncing) October 12, 2022