The New York Times reports:
By the end of July, the committee had collected a record $181.5 million — but had already spent more than 95 percent of what it had brought in. The Republican group entered August with just $23.2 million on hand. Now top Republicans are beginning to ask: Where did all the money go? The answer, chiefly, is that Mr. Scott’s enormous gamble on finding new online donors has been a costly financial flop in 2022.
One fund-raising scheme used by the Senate committee involved sending an estimated millions of text messages that asked provocative questions — “Should Biden resign?” — followed by a request for cash: “Reply YES to donate.” Those who replied “YES” had their donation processed immediately, though the text did not reveal in advance where the money was going. Privately, some Republicans complained the tactic was exploitative.
Read the full article.
The campaign arm of Senate Republicans collected $181.5 million by the end of July — but spent 95% of it. A big investment in digital, and hyperaggressive tactics, have not paid off.
Now, top Republicans are beginning to ask: Where did all the money go? https://t.co/KJUltlscbh
— The New York Times (@nytimes) September 3, 2022
NYT obtained an internal NRSC budget document. It showed scope of losses.
Thru Jan. ’22, in first 8 months of donor prospecting $23.3 million spent and only $6.1 million raised — a $17.2 million deficit.https://t.co/Fx6BI5CwSq
— Shane Goldmacher (@ShaneGoldmacher) September 3, 2022