H&R Block Sues Over Square’s New Name “Block”

CNBC reports:

H&R Block filed a trademark infringement lawsuit over Square’s new name, “Block” on Thursday.

The tax preparation service seeks to keep Block from using the new name, saying in a press release that the fintech company “would improperly capitalize on the goodwill and consumer trust cultivated by Block since 1955.”

Block CEO Jack Dorsey [photo] said earlier this month the rename was meant to reflect the company’s ambitions, like the blockchain, outside of its original card-reader product called Square.

Read the full article. Dorsey resigned as Twitter’s CEO earlier this month.

Here’s a fun tech-company-embroiled-in-trademark-drama story for you: https://t.co/k9J46xpDK8

“H&R Block said the renamed company competes with it directly in financial services, including through its recent acquisition of Credit Karma Tax for tax preparation.”

— Ryan Browne (@Ryan_Browne_) December 16, 2021