Deadline Hollywood reports:
Roku smashed Wall Street analysts’ consensus estimate for revenue in the second quarter, reporting a jump of 42% from a year ago to $356.1 million. The company now has 43 million active accounts, a rise of 41% over the same period in 2019.
The streaming company said it was the No. 1 connected device based on hours streamed for Disney+ in the week following the release of Hamilton, according to Comscore. U.S. Premium Subscription services within The Roku Channel, such as Showtime and Starz, achieved significant subscription gains through extended free trial offers.
The ad market is a crucial one for the emerging company, which initially focused on being a maker of devices before transitioning to a more ad- and licensing-based concern.