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The Verge reports:

Quibi is the latest streaming service to launch in an increasingly crowded market — and it might be the weirdest one yet. Instead of relying on big franchise names or extensive catalogs of old content, like Disney Plus, Peacock, or HBO Max are doing, Quibi is betting big on a mobile-first strategy.

Its “quick bites” of content can be watched in 10 minutes or less, and every piece of content can be seamlessly transitioned between separate vertical and landscape versions. Quibi offers two subscription tiers: a $4.99-per-month option with “some ads” and a $7.99-per-month plan with no ads.

There’s also a limited time 90-day free trial for anyone who signs up at before the end of April. Additionally, T-Mobile customers with multiple lines will be eligible to claim a full year of Quibi for free.