Apple CEO Tim Cook, unveiling a $2.5 billion plan to help alleviate California’s housing availability and affordability crisis, told Axios in an interview that Apple feels “a profound responsibility” to the region where it was born and thrived. “It’s just unsustainable,” Cook said. “This problem is so big that the public sector cannot do it alone.”
Many teachers and emergency workers can’t afford to live in the Bay Area communities they serve. “Super-commutes” of 90 minutes or more, often from distant counties, have become a grim regional phenomenon.
The tech giants are trying to be better neighbors. Facebook announced last month that it would invest $1 billion to help alleviate California’s housing crisis. Google announced a $1 billion plan in June.