Martha Stewart To Develop Line Of Weed Products

Reuters reports:

Marijuana producer Canopy Growth has roped in lifestyle guru Martha Stewart as an adviser to help develop and launch a line of pot-based products for both humans and animals, it said on Thursday.

Stewart, a 90s icon who became a household name through her cooking and lifestyle shows, co-hosts a show with rapper Snoop Dogg, who made headlines last year for smoking pot in front of the White House.

The deal between Canopy and Sequential Brands Group Inc, which owns the Martha Stewart brand, will seek to leverage Stewart’s knowledge of consumer products.