Today Petco announces it will stop selling pet food and treats containing artificial colors, flavors and preservatives. After May 2019 customers will no longer find brands containing such ingredients on their shelves. More than 40 artificial ingredients are on its banned list.
The private San Diego-based company is rated #100 in Forbes’ America’s Largest Private Company list with $4.2 billion in annual sales and operates 1,500 store locations in the U.S., Mexico and Puerto Rico.
Explaining the decision, which the company says could impact more than $100 million in annual sales, Petco said in a statement, “The move makes Petco the first national pet specialty retailer to take a stand against such ingredients, reaffirming the company’s commitment to being the lifelong, trusted partner – for pets and pet parents alike.”
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At Petco, we’ve always put pets first. But now we’re taking our commitment even further, as the first major retailer of pet food to take a stand against artificial ingredients. It all starts with a word from our CEO, @RCoughlinPetco: https://t.co/4RhIMoYwXF pic.twitter.com/EHpwTVms2f
— Petco (@Petco) November 13, 2018