Remember the PFOX billboard in Virginia? Remember their humiliation when it turned out that the model on their billboard, Kyle Roux, not only isn’t a twin but is proudly gay? It gets even better:
Roux thinks that PFOX, which has since taken down the billboard, purchased the photos of him from a stock photography site. Legally, he said, there’s not much he can do. But this week, he’s striking back in his own way. On Wednesday, Planting Peace, a nonprofit organization based in Topeka, Kansas, erected a new billboard down the road from where the PFOX billboard once stood. The new sign, designed in the same color and style as the PFOX billboard and featuring new photographs of Roux, reads: “Dear PFOX: Identical twins? I’m not. I’m gay. Regardless of what you believe I was born gay. And I’m proud of who I am.” Aaron Jackson, the president of Planting Peace, reached out to Roux after media reports surfaced that he was openly gay. Jackson was concerned about young gays and lesbians who might see the billboard.
(Tipped by JMG reader David)