Via email for the National Stonewall Democrats:
For the second year in a row, our income has not met expectations. In 2011, we were able to offset the downturn by cutting costs – staff, services, programs; we cut everything to the bare essentials. We saw an uptick in funding at the beginning of 2012 as our renewed messaging and mission focus invigorated new and former donors, but as the campaigns heated up, donors were pulled in many directions and we felt the impact. As the year closes, we’re facing a budget deficit of over $30,000 and if we do not bridge this gap, we will likely be forced to close our doors.
We will never be a huge multi-million dollar organization – and we don’t need to be – but we do need the resources to complete this important work. That’s where you come in. If everyone receiving this email contributed just $5, we could retire our debt and have a nice cushion going into the new year. If everyone gave $10, we could pay off the debt and have nearly 3/4 of our 2013 operating budget covered too. You have stepped up in the past and we’re asking you to do so again. Please show your support by contributing any amount you can today – $5, $50, $500, even $5000. Every penny counts.