Tag Archives: Nielsen

Rachel Maddow Beats Sean Hannity In March Ratings

Forbes reports: In March, The Rachel Maddow Show finished as the highest-rated show in cable news, with an average total audience of 3.058 million viewers–the show’s best-ever performance in the 9 p.m. ET hour. FNC’s Hannity was second, with 3.000 million viewers. Maddow also won among viewers 25-54, the demographic most valued by advertisers, finishing March with an average audience ...

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Trump Trails Obama In TV Ratings For First SOTU

Variety reports: Viewership of President Donald Trump’s first State of the Union address is down slightly in the Nielsen ratings compared to his first televised address to Congress last February as well as President Barack Obama’s first such address. On broadcast, Tuesday’s coverage of the speech drew 7.1 million viewers on NBC, 7 million on CBS, 5.4 million on ABC, ...

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MSNBC Vaults To #2 In Year-End Ratings

Via press release: MSNBC scored a ratings victory in the post-election year of 2017 by overtaking CNN in key dayparts and delivering record ratings among total viewers in every hour during the week. MSNBC finished the year as the #2 most-watched network in all of cable for weekday prime, up from #8 in 2016. Prime on MSNBC delivered the network’s ...

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Hannity Bests Maddow In First Month At New Time Slot

Forbes reports: Fox News Channel’s Sean Hannity went head-to-head with MSNBC’s Rachel Maddow, and it wasn’t even close. In October ratings released Wednesday by Nielsen, Hannity dominated cable news, finishing in first place with 3.2 million total viewers, well ahead of Maddow, who landed in third place overall with 2.5 million total viewers. Fox News’ Tucker Carlson took second place ...

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MSNBC Tops All Cable Networks For First Time

Via press release from MSNBC: For the first time in the network’s 21-year history, MSNBC finished the week as the most-watched cable network during weekday prime (M-F 8-11pm) in total viewers.  According to Nielsen, MSNBC ended the week of July 17-21 as the #1 cable network for all weekday prime, averaging 2.34 million viewers, ahead of FOX News at 2.25 ...

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NIELSEN: Millions More Watched Obama’s First Speech To Congress Than Watched Donald Trump’s Speech

FAKE NEWS! Via Mediaite: Well, the overnight ratings are in from Nielsen, and as expected, President Donald Trump’s address to the joint session of Congress drew a significant television audience. However, it didn’t do nearly as well as President Barack Obama’s first address in February 2009. Looking at seven networks that carried the speech live — ABC, NBC, CBS, FOX, ...

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Trump: The GOP Convention’s Lower Television Ratings Had Nothing To Do With Me, I Just Showed Up To Speak

The Hill reports: GOP presidential nominee Donald Trump distanced himself from the planning of last week’s Republican National Convention after the Democrats’ event, which ended Thursday, posted higher television ratings. “I didn’t produce the show — I just showed up for the final speech on Thursday,” the Republican presidential nominee told The New York Times when asked about the differences ...

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Dems Continue To Win Convention TV Ratings

Variety reports: The final TV ratings are in for the second night of the Democratic National Convention, and once again the DNC attracted a larger audience than its Republican counterparts did last week. From 10-11:15 p.m. — a timeframe that included headline speaker Bill Clinton’s nearly 50-minute speech extolling the virtues of official Democratic nominee Hillary Clinton — NBC, ABC, ...

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NIELSEN: Dems Smash GOP In Convention Viewers

Wow! The Hill reports: In the 10 p.m. hour, which featured headliner speeches from Sen. Elizabeth Warren (D-Mass), Sen. Bernie Sanders (I-Vt) and first lady Michelle Obama, CNN registered 6.29 million total viewers and 2.19 million in the key 25–54 demographic. Overall, the network was up 70 percent from its 2012 DNC showing in both total viewers and the demographic. ...

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Dem Debate Draws Record 15.3 Million Viewers

Teabagistan is celebrating CNN’s ratings for last night’s debate because 24 million tuned in last month to hear Donald Trump call people ugly. But CNN did set an all-time viewership record for any Democratic debate. Variety reports: In preliminary estimates from Nielsen, Tuesday’s debate on CNN drew a big 15.3 million viewers — the largest-ever crowd for a Democratic debate ...

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Fox Debate Breaks Viewership Record

CNN reports: Early overnight Nielsen ratings suggest that Thursday’s Republican debate was not just the most-watched primary debate in history — it may have been twice as big as the previous record-holder. The debate on Fox News had a 16.0 household rating between 9 p.m. and 11 p.m., according to Nielsen. Translation: 16% of United States homes with TV sets ...

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Ratings For Fox News Tumble

World Net Daily has posted the above poll in reaction to a ratings slide for Fox News. Note the dig at Shepard Smith. More on the latest ratings from Politico: Make no mistake, Fox News is still the ratings king. But the recent May numbers show that while all the cable channels had a decline in ratings (which is normal ...

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200 Channels And Nothing But Cats

Nielsen reports that the average US home gets almost 200 channels but only 17 channels are regularly watched. According to Nielsen’s forthcoming Advertising & Audiences Report, the average U.S. TV home now receives 189 TV channels—a record high and significant jump since 2008, when the average home received 129 channels. Despite this increase, however, consumers have consistently tuned in to ...

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Nielsen: Gays Shop & Spend More

Nielsen has come to the shocking conclusion that gay men go shopping a lot. American same-sex partnered households have significant spending power. In fact, same-sex partnered households make 16 percent more shopping trips than the average U.S. household each year (173 average shopping trips vs. 149 average shopping trips for total U.S. households), according to a recent Nielsen report measuring ...

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Headline Of The Day

Boy, I got that one wrong! Upside: Guess who is gonna be super-pissed? Details.

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Nielsen: 28% Of TV Is LGBT-Inclusive

According to a report issued today by Nielsen, 28% of TV watching is spent on LGBT-inclusive shows. Audiences and advertisers alike are flocking to Lesbian, Gay, Bisexual, Transgender (LGBT)-inclusive programs. Representing 24 percent of broadcast primetime scripted and reality shows last season, these series garnered 28 percent of broadcast primetime TV viewing and 22 percent of ad dollars, according to ...

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Super Bowl Breaks MASH’s Record

Viewership of Sunday’s Super Bowl broke the all-time record set by the 1983 series finale of M*A*S*H. A classic television show just lost its two-decade grip on top of television’s all-time viewership heap. Blame it all on the Super Bowl. Sunday’s Super Bowl XLIV on CBS drew an average audience of 106.5 million viewers, breaking the record set by the ...

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Editor & Publisher Folds In Massive Selloff Of Media Trade Titles

Today Nielsen Business Media announced the sales of Billboard Magazine, Adweek, Brandweek, The Hollywood Reporter, and four other titles as well as their film industry conventions business. The new owner is a just formed media company called e5 Global Media Holdings. Not surviving the sale was the 125 year-old Editor & Publisher, the seemingly eternal watchdog of print journalism. From ...

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