Apple Sued Over Storage Claims

Apple has been hit with a class action suit for deceptive advertising practices over the amount of usable storage in its mobile devices. Via Yahoo News:

The suit filed early this week in US District Court in Northern California argues that while Apple touts 16 gigabytes of digital storage on lower price models of gadgets such as hot-selling iPhones, about a fifth of that is eaten up by the latest operating software. The percentage of advertised space available for digital content such as photos, video, or music shrinks further when Apple gadgets built with eight gigabytes of storage are considered, the suit filed on behalf of two Florida men maintained.

The suit charges Apple with being deceptive in advertising that represents devices as having much more storage space than is really available to people who purchase devices. Once Apple gadget owners reach limits to data storage, the California-based technology titan prompts them to pay monthly fees for digital locker space online at its iCloud service, according to the lawsuit.

“Using these sharp business tactics, (Apple) gives less storage capacity than advertised, only to offer to sell that capacity in a desperate moment, eg when a consumer is trying to record or take photos at a child or grandchild’s recital, basketball game or wedding,” the lawsuit maintained.

A similar suit has already failed in Canada.