The iPhone 6 presumably doesn’t go on sale until September 19th, but a handful of folks have been in line outside the Manhattan flagship Apple store for several days. They’re being paid to be there.
Joseph Cruz and Brian Ceballo arrived in front of Apple’s glass cube on Fifth Avenue in Manhattan on Sunday, August 31. They brought tarps, chairs, sleeping bags, and lots of T-shirts for BuyBackWorld, an online electronics retailer. BuyBackWorld is picking up their food bill for the three-week urban campout. The company is also paying for the iPhone 6 of their choice, assuming that’s what Apple unveils at its event next week and begins selling, as expected, on Friday, Sept. 19. Ceballo, 20, and Cruz, 21, know what to expect. The cousins, who are musicians by day, say they have been camping out for new Apple products for the past five or six years. This time will best their personal record of lining up 15 days before the iPhone 5S’s release.